Paola Pelligro

I am a senior digital and graphic designer and art director based in Sydney, Australia.

In the last years I have combined all my knowledge in typographic and identity development with interface design and interactive experiences, producing innovative solutions. I have designed websites, applications, interactive presentations, online ads and campaigns, always trying to find the correct balance between usability and design. Every new project means a challenge and a new possibility to make a difference.

After more than 20 years of industry experience, I still feel the same passion and enthusiasm as in the first years.

Work experience

Ogilvy Australia (Sydney, Australia) - Digital Art Director  |  Nov 2014 – Present

Bullseye (Sydney, Australia) - Art Director  |  Aug 2011 – Nov 2014

Community Engine (Sydney, Australia) - Art Director  |  Aug 2010 – Jul 2011

451 - (BA, Argentina | Miami, USA) - Art Director  |  Feb 2005 – May 2010

47 Street (BA, Argentina) - Senior Designer  | 2002 – 2004

451 - (BA, Argentina | Miami, USA) - Junior Designer  | 2000 – 2002

El Planeta Urbano Magazine, Argentina - Freelance Illustrator

Expertise

Interface design - websites, mobile, apps                                 

UX design - Information architecture, usability, accessibility, wireframes

Corporate identity - branding